What is Human Design & how to use it in your business?


Have you heard about the Hottest Topic on Instagram lately, Human Design? 

Maybe you’ve gone down the rabbit hole of Human Design already or maybe you’ve watched everyone around you talking about and wondered what on earth it is and what it can do for you?

2 years ago when I started making it a part of my coaching, it was still new-ish in the Online Business Industry. Now it’s everywhere. For good reason.

Whether you literally just heard about it 2 minutes ago or you are full on sharing Human Design related Instagram posts but still don’t quite understand it, pay attention to this article because today I’ll simplify the s***t out of it.

First, some basic stuff (for my Fact Finders).

Human Design isn’t new. It was originated by Ra Uru Hu (his alias name) who published a book called The Human Design System in 1992. 

Ra claimed that he developed the Human Design system following a mystical experience in 1987. At it core, it combines Astrology, I Ching, Kabbalah, Chakra System and Quantum Physics.

It does not have any religious component, there are no rituals and it doesn’t take any stance on God. Some people do call it the “new astrology” although I am not quite sure I agree with that.

Basically what you need to know is that it’s not new. Although it became mainstream only in the last 20 years, some of the principles it’s derived from like Chakras etc. are centuries old.


My Simple Definition of Human Design


It’s the science of your unique energetic imprint aka your Aura. It tells you who you are at the core & what should be your unique “strategy” to exchange energy in the world with others. 

Everything in this world is an energetic exchange. Your Human Design will tell you the correct way to make that exchange.

Based on your Human Design, there might be an energetically correct way for you to work, have relationships etc and there’ll be an incorrect way.

For example, if I were to enter your address in my GPS from New Jersey, USA, the GPS would give me the fastest route to get there. 

Human Design is that route. 

Now if I choose to ignore that and either start traveling in the other direction or take the back roads, I might not be able to reach my destination or have a very uncomfortable ride. 


Why I love Human Design (more than Myers-Briggs and Enneagram)?


Because you don’t get to argue your results. Your unique Human Design Type is created based on your date of birth, time of birth and place of birth and not some questions you answer based on what kind of mood you’re in.

Everyone who gets into Human Design says the same thing “oh my god, I feel so seen and understood”

That’s because this is how you came to Earth. In your truest sense, you know how you should act, think and behave and that is exactly what Human Design tells you or I should say reminds you of.

This is who you were before the world told you who you should be.


What are Human Design Types?


There are 5 Human Design Types. Manifestor, Manifesting Generator, Generator, Projector and Reflector.

You can find out which type you are by entering your information here.

I also explained each type in a little bit more detail in past articles.

For Manifestors 

For Generators

For Manifesting Generators

For Projectors

For Reflectors (coming soon!)


How does this help me in my business?


Now this is the part I am most excited to talk to you about. Remember how I said, Human Design tells you how to correctly exchange energy in the world?

Well, business is an energy exchange.

Everytime you are on a sales call.

Everytime someone pays you.

Every client call, every LIVE, even this piece of Content is an energetic exchange.

When we exchange this energy in a way that’s completely in sync with our design, we thrive. Things seem easy, synchronous even. When we don’t, it feels like an uphill battle.

Even the right strategy can go very wrong, if we keep working against our design.

The problem we run into as Business Owners is that we forget who we are and blindly start following other people’s blueprint.

We take prescriptive marketing and launch strategies that seem to have worked for other people and inject it into our business as is, without thinking “If I do this, will I thrive or keep striving to pay my bills next month? or “how does this really make me feel?”

Ofcourse we all want to Thrive and make all our dreams come true, but we keep looking outside for the secret when the secret is inside of YOU.

The ideal scenario would have been if we were all given the freedom to follow our design from when we were kids.

If a Manifestor was allowed to make their own rules and initiate.

If a Generator was left free to follow their own desires.

If a Manifesting Generator was told that it’s okay to change their mind as many times as they want and to have multiple interests.

If a Projector was invited into being a guide & given time to rest.

And, if a Reflector was not rushed into making decisions and it was okay to let them have time to decompress.

Everything would have been okay then. But that’s not how we were raised.

So we have to re-member who we were and unlearn all the false narratives we’ve been conditioned with.

This is an ongoing process & I predict I’ll be doing this work all my life.


What to do next?


First, get to know yourself (through your design) again!

You can start with the articles I mentioned above for each type. Get curious about your design. There’s plenty of information on each type online. Depending on your learning type, find what works for you.

If I can give you advice here – don’t go all in. Start with your Strategy first. It takes 1-2 years to really understand it (I am still learning). Ra has been known to say that learning and practicing your Human Design strategy is 70% of it.

Learning everything about your chart can get very overwhelming & the last thing you want is for this to be a PITA (pain in the a**) for you. 

Second, play with this. It’s called a Human Design Experiment for a reason. You are supposed to experiment and then see what happens. 

As a Manifestor my strategy is to inform. When I first learned about it, I started informing my audience about the little things. What I am working on, which podcasts I’ll be on, what my goals are for the next few months. More I did it, the more I noticed synchronicities in my life.

I started getting more podcast invitations, leads came in easily and people were always asking me questions about my business.

When you follow your Human Design’s strategy, you will too see things happening faster and way easier than before.

Third,  start re-shaping your offers, your business model around this. Some people are able to do this very easily and some take time. There’s no right or wrong way. It took me so much time to realise that as a Manifestor, I have a lot of energy in the beginning of a project and less at the tail end. I knew I had to hire someone to support me to carry my projects through.

If you need help with this, I highly recommend working with someone like me who understands Human Design and business so that your offers and how you run your business are in complete alignment with your Design.

Lastly, remember the most important part of any energetic work (and yes, Human Design is energetic) is to let go of the conditioning of “not enoughness”, “unworthiness” etc. Once start to remove these false layers, it’ll get easier and living your design will come naturally to you. 

Want to learn more about how to incorporate Human Design in your business? We have some great workshops coming soon. Sign up for our list and be the first to know, when it opens up!


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